Update: 20.06.2023
Last week: 23 week 2023 (05.06.2023 - 11.06.2023)
Last full month: May 2023
| Time period | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | |||||||||
| WoW | 6 363 | 6.1% | 8.9% | -0.1 | 11 959 643 | 6.5% | 7.4% | -0.1 | 7.1% |
| MoM | 27 026 | -9.8% | 8.7% | -0.2 | 50 138 313 | -8.8% | 7.3% | -0.1 | -8.1% |
| YTD | 137 632 | 37.3% | 8.7% | 2.4 | 250 370 638 | 36.4% | 7.3% | 2 | -1.1% |
| MAT | 283 254 | 68.5% | 8.3% | 2.6 | 517 448 101 | 75.4% | 7.1% | 2.3 | 14.7% |
| BRAINMAX | |||||||||
| WoW | 722 | -9.2% | 100.0% | 0 | 2 393 530 | -9.3% | 100.0% | 0 | -9.2% |
| MoM | 4 012 | 10.4% | 100.0% | 0 | 13 427 878 | 9.0% | 100.0% | 0 | 10.4% |
| YTD | 16 624 | Inf | 100.0% | NA | 55 961 498 | Inf | 100.0% | NA | NA |
| MAT | 26 811 | Inf | 100.0% | NA | 88 729 984 | Inf | 100.0% | NA | NA |
| GOLDLINE PLUS | |||||||||
| WoW | 19 336 | 3.3% | 44.1% | -0.2 | 60 277 109 | 3.8% | 39.1% | -0.4 | 3.9% |
| MoM | 86 011 | 1.9% | 45.8% | 1.5 | 261 993 752 | 0.7% | 40.7% | 0.1 | -1.4% |
| YTD | 404 490 | 31.6% | 43.4% | 4.1 | 1 229 114 537 | 33.4% | 39.3% | 5.5 | 19.1% |
| MAT | 774 178 | 52.3% | 44.1% | 5.8 | 2 287 456 030 | 51.3% | 39.2% | 7.1 | 32.2% |
| MODELAX-N | |||||||||
| WoW | 23 282 | -1.8% | 20.5% | -0.4 | 7 291 233 | -2.3% | 11.1% | -0.4 | -0.0% |
| MoM | 100 062 | -1.1% | 19.8% | 0.4 | 30 933 095 | -1.1% | 10.9% | 0.1 | -2.9% |
| YTD | 486 307 | 465.6% | 18.5% | 15.3 | 152 621 261 | 418.5% | 10.4% | 8.7 | -3.1% |
| MAT | 761 712 | 786.0% | 14.1% | 12.6 | 245 628 087 | 734.5% | 8.0% | 7.1 | -5.4% |
| REDUXIN | |||||||||
| WoW | 14 775 | 0.3% | 33.7% | -1.2 | 66 082 995 | 2.8% | 42.9% | -0.9 | 3.9% |
| MoM | 61 469 | -3.1% | 32.8% | -0.6 | 269 535 359 | 3.1% | 41.9% | 1 | -1.4% |
| YTD | 318 855 | 1.8% | 34.2% | -5.8 | 1 329 614 502 | -4.1% | 42.5% | -8.3 | 19.1% |
| MAT | 607 715 | 9.4% | 34.7% | -7.2 | 2 516 366 327 | -0.3% | 43.1% | -10.5 | 32.2% |
| REDUXIN FORTE | |||||||||
| WoW | 3 526 | 7.2% | 8.0% | 0.2 | 14 155 351 | 14.1% | 9.2% | 0.7 | 3.9% |
| MoM | 14 438 | -7.4% | 7.7% | -0.5 | 54 217 348 | -8.2% | 8.4% | -0.8 | -1.4% |
| YTD | 73 917 | 31.6% | 7.9% | 0.8 | 277 208 099 | 32.0% | 8.9% | 1.2 | 19.1% |
| MAT | 136 453 | 42.0% | 7.8% | 0.5 | 517 331 973 | 50.9% | 8.9% | 1.6 | 32.2% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 137 632 | 37.3% | 8.7% | 2.4 | 250 370 638 | 36.4% | 7.3% | 2 | -1.1% |
| BRAINMAX | 16 624 | Inf | 100.0% | NA | 55 961 498 | Inf | 100.0% | NA | NA |
| GOLDLINE PLUS | 404 490 | 31.6% | 43.4% | 4.1 | 1 229 114 537 | 33.4% | 39.3% | 5.5 | 19.1% |
| MODELAX-N | 486 307 | 465.6% | 18.5% | 15.3 | 152 621 261 | 418.5% | 10.4% | 8.7 | -3.1% |
| REDUXIN CAPS | 318 855 | 1.8% | 34.2% | -5.8 | 1 329 614 502 | -4.1% | 42.5% | -8.3 | 19.1% |
| REDUXIN FORTE | 73 917 | 31.6% | 7.9% | 0.8 | 277 208 099 | 32.0% | 8.9% | 1.2 | 19.1% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 283 254 | 68.5% | 8.3% | 2.6 | 517 448 101 | 75.4% | 7.1% | 2.3 | 14.7% |
| BRAINMAX | 26 811 | Inf | 100.0% | NA | 88 729 984 | Inf | 100.0% | NA | NA |
| GOLDLINE PLUS | 774 178 | 52.3% | 44.1% | 5.8 | 2 287 456 030 | 51.3% | 39.2% | 7.1 | 32.2% |
| MODELAX-N | 761 712 | 786.0% | 14.1% | 12.6 | 245 628 087 | 734.5% | 8.0% | 7.1 | -5.4% |
| REDUXIN CAPS | 607 715 | 9.4% | 34.7% | -7.2 | 2 516 366 327 | -0.3% | 43.1% | -10.5 | 32.2% |
| REDUXIN FORTE | 136 453 | 42.0% | 7.8% | 0.5 | 517 331 973 | 50.9% | 8.9% | 1.6 | 32.2% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 6 363 | 6.1% | 8.9% | -0.1 | 11 959 643 | 6.5% | 7.4% | -0.1 | 7.1% |
| BRAINMAX | 722 | -9.2% | 100.0% | 0 | 2 393 530 | -9.3% | 100.0% | 0 | -9.2% |
| GOLDLINE PLUS | 19 336 | 3.3% | 44.1% | -0.2 | 60 277 109 | 3.8% | 39.1% | -0.4 | 3.9% |
| MODELAX-N | 23 282 | -1.8% | 20.5% | -0.4 | 7 291 233 | -2.3% | 11.1% | -0.4 | -0.0% |
| REDUXIN CAPS | 14 775 | 0.3% | 33.7% | -1.2 | 66 082 995 | 2.8% | 42.9% | -0.9 | 3.9% |
| REDUXIN FORTE | 3 526 | 7.2% | 8.0% | 0.2 | 14 155 351 | 14.1% | 9.2% | 0.7 | 3.9% |
| Brand | Volume, packs | Change, % | MS Volume | Change, p.p. | Value, rur | Change, % | MS Value | Change, p.p. | Cat. Volume Change, % |
|---|---|---|---|---|---|---|---|---|---|
| AMBENE BIO | 27 026 | -9.8% | 8.7% | -0.2 | 50 138 313 | -8.8% | 7.3% | -0.1 | -8.1% |
| BRAINMAX | 4 012 | 10.4% | 100.0% | 0 | 13 427 878 | 9.0% | 100.0% | 0 | 10.4% |
| GOLDLINE PLUS | 86 011 | 1.9% | 45.8% | 1.5 | 261 993 752 | 0.7% | 40.7% | 0.1 | -1.4% |
| MODELAX-N | 100 062 | -1.1% | 19.8% | 0.4 | 30 933 095 | -1.1% | 10.9% | 0.1 | -2.9% |
| REDUXIN CAPS | 61 469 | -3.1% | 32.8% | -0.6 | 269 535 359 | 3.1% | 41.9% | 1 | -1.4% |
| REDUXIN FORTE | 14 438 | -7.4% | 7.7% | -0.5 | 54 217 348 | -8.2% | 8.4% | -0.8 | -1.4% |
ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the* last full month* and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "MODELAX-N"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #2"
## [1] "MODELAX-N SOL RECTAL USE 5 ML #4"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "AMBENE BIO"
## [1] "AMBENE BIO SOL FOR INJ 1 ML #10"
## [1] "AMBENE BIO SOL FOR INJ 2 ML #5"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN CAPS"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #10"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #30"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #60"
## [1] "REDUXIN CAPS 10 MG+158,5 MG #90"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #10"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #30"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #60"
## [1] "REDUXIN CAPS 15 MG+153,5 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "REDUXIN FORTE"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #30"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #60"
## [1] "REDUXIN FORTE COATED TABLETS 850 MG+15 MG #90"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #30"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #60"
## [1] "REDUXIN FORTE TABS 850 MG + 10 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "GOLDLINE PLUS"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 10 MG+158,5 MG #90"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #10"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #30"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #60"
## [1] "GOLDLINE PLUS CAPS 15 MG+153,5 MG #90"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
## [1] "BRAINMAX"
## [1] "BRAINMAX CAPS 250 MG+250 MG #40"
## [1] "BRAINMAX CAPS 250 MG+250 MG #60"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 2,5 ML #10"
## [1] "BRAINMAX SOL FOR INTRAVEN&INTRAMUSC INJ 100 MG/ML+100 MG/ML 5 ML #10"
[RUS] ОБОЗНАЧЕНИЯ
WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели
MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца
YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года
MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года
MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%
Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%
Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)
Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%
Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов
Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда
[ENG] ABBREVIATIONS
WoW - Week Over Week - indicators for comparing the results of the current and previous week
MoM - Month Over Month - indicators for comparing the results of the last full month and previous full month
YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year
MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year
MS - Market Share - (Brand Sales / Category Sales)*100%
Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%
Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)
Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%
Each category is created specifically for each brand and includes the brand and its competitors
The list of competitors can be found in the subsection "MS of competitors" in sections for each brand
DATA SOURCES:
DSM: Sales
Palomars: TRPs